From lions in Kenya to snow leopards in the Himalaya, the big cats of the world need help. Lions, tigers, cheetahs, leopards, jaguars, and other top felines are quickly disappearing, all victims of habitat loss and degradation as well as conflicts with humans. To address this critical situation, the National Geographic Society and Explorers-in-Residence Dereck and Beverly Joubert, have launched the Big Cats Initiative, a comprehensive program that supports on-the-ground conservation projects, education, and economic incentive efforts and a global public-awareness campaign.The Big Cats Initiative is made up of conservationists led by National Geographic Explorers-in-Residence Dereck and Beverly Joubert. Having lived and worked in some of Africa’s most remote areas for more than 25 years as authors and filmmakers, the Jouberts have embraced the cause of wildlife conservation, especially for big cats. They are active conservationists in Botswana, members of the IUCN Lion Working Group, and founding members of the Chobe Wildlife Trust and of Conservation International in Botswana. The Jouberts also work in ecotourism and on building community partnerships.National Geographic will collaborate with local and international NGOs, corporations, local community groups, and individuals to work to save big cats and ensure the future of this multiyear initiative. For more information, click here.